Chuck showed us how to monitor and manage our margins. As a result, we stopped losing money on some of our sales and our gross profit has grown about 4%. In our industry that’s huge.
Tim Smith, President, Accurate Impressions, Dublin, CA
If you are looking to squeeze every nickel of profit from your business Chuck is the guy to help you do it. Chuck has this innate ability to pinpoint the profit leaks in your organization and help you get organized to run a smooth revenue generating business. I would recommend Chuck highly to anyone as a consultant, or alternatively, take one of his Profit Margin Mastery workshops and watch your business soar!
Birgit Rickert, Principal, Results Marketing, Vallejo, California
Chuck Moyer’s suggestions helped us increase gross margins by over 8% and reduced our inventory investment by $115,000 while increasing sales and profitability. We’ve gone from worrying about paying our bills to worrying about paying too much income tax.
Bink McDonald, Owner, Comet Auto Supply, Hayward, CA
Charles Moyer breathed life into our company… He worked with us to solve our cash flow problems and identify the profitable areas of our business…Since then our flight instructor staff has gone from 6 to 18, and the increased number of students has had a ripple effect on all other aspects of our business – aircraft sales leasebacks, maintenance, fuel, etc.
Ron Sorenson, Owner, Navajo Aviation, Concord, CA
I enjoyed your seminar and took away some valuable tips to help improve my bottom line. I raised my hourly fee 38%, something I hadn’t changed in five years. I also raised my margin (on product sales) by 10% and am still very competitive in the marketplace. Not one client has referred to any price increases. And it seems they value my expertise even more. This is allowing me to work with fewer clients and make more money.
Pam Meyer, Design Works. Ltd. Monterey, CA
Thank you for the opportunity to attend your “Pricing For Profit” workshop. It’s about time someone spilled the beans on where profit really comes from and how to get more of it. Before your seminar, I was too busy building our business to stop and take a look at where we were making our money. In your workshop, you made a strong case for why profitability needs to drive decisions and how business success depends on it. I now see sales and profits in a whole new light!
In acting upon your recommendations, we immediately stopped our frequent practice of lowering prices and immediately started looking at the profitability of each market we were servicing. We found that we were not making money where we thought we were, so we stopped selling to certain markets and started specifically targeting others. In the short-term, we are saving thousands of dollars by not chasing the kinds of customers we used to target. In the long-term, we will be adding more of the profitable, higher margin clients that will help take our small business to the next level.
Chad Bowman, Managing Partner, Healthy Options Vending, Pleasanton, CA
I just thought that I would drop you a note, first to thank you for a great evening – full of information. I changed my contract the following morning to 60/40 split. Since then I have taken on 7 new consignors and 4 returning consignors, none of which blinked an eye with the change, I looked back over the past two month’s sales and had the split been 60/40 then I would have increased my bottom line by over $1,000 each month. I will also be working on increasing my pricing by 1% – 3%.
Thanks so much Chuck – see you next week.
Donna Read, Owner, A Dress Change. Danville, CA
While I was initially interested in the topic of the Seminar, I was apprehensive about the amount of measurable value I would receive. I have since been surprisingly pleased! Your style of facilitating the time seemed more like a learned uncle or old friend imparting wisdom amongst friends rather than a stuffy lecture or brain dump of statistics. You casually created a very synergistic environment where all participants felt comfortable to share and were open to let the group take discussions to areas that affected our businesses the most.
We have benefited from the seminar in a number of ways. First, we are encouraged through your kind support and empirical data to ask a premium price for our services. This has not resulted in a decrease of customers, but rather in an approximate 15% increase of customers due to our confidence and customer preparation in the initial meetings. We no longer feel slightly apologetic for the price we feel we deserve. Second, we have a consistency on our calendar as all the jobs booked are at the appropriate price. Third, we are enjoying an approximate 10-15% increase in overall revenue due to the price increase.
Paul M. Lux, partner, Lux Brothers Painting, Pleasanton, CA
One of the best motivational business speakers I have ever heard. Excellent content. A must for this economy.
Heather Hindmarsh, Owner, Corporate Stress Management, Danville, CA
Chuck has a habit of creating simple ideas as solutions that are extraordinarily powerful, and centered on the precise bull’s-eye.
Ted Hoffman, Managing Principal, Alliance Ventures, San Francisco, CA
I would like to take this opportunity to thank you for your input in helping my business with its pricing. The services you have provided have proven to be of great value to help my business be more profitable. Your workbook, “Pricing For Profit,” presents a very detailed and thought out business guide on how to earn more money on each sale.
Before attending your workshop, I had planned to raise my yard maintenance clients’ prices by five percent. After your workshop I decided to raise them eighteen percent. Out of eighty-nine maintenance clients, I lost seven of my small jobs due to the increase but immediately replaced them with five new clients at the new prices. As a result of your help, my monthly net income has increased by $2,920.
Randall Blair, President, Blair Landscaping Services, Inc., Castro Valley, CA
Prior to attending the “Pricing For Profit” workshop my company was doing a lot of warranty electrical work. As I proceeded through the program, and with encouragement from you and the other attendees, I decided to raise the prices on this work substantially.
I raised prices for warranty work by twenty percent. Although the amount of work we now receive from these customers has been reduced as a result of the increase, we are earning more net profit from them in absolute dollars. At the same time, the reduced workload has freed my crew to take on additional, higher margin work from other customers.
Ron Mize, President, Tri-Valley Electrical Contractors, Inc., Livermore, CA
Throughout my sales career I believed that the only way to compete was by under-selling the competition. One day at Chuck’s workshop not only showed me how much more effective it was to sell the benefits of my system but taught me how to do it. My close rate has gone up 15% and I’m getting full price instead of discounting to the bone – a 3 – 5% increase.
Susan Ault, Sales Consultant, Physicians Computer Company, Pleasanton, CA
I just wanted to write to you and thank you for the inspirational and informative seminar. I will be putting the practices to work very shortly. It was really great to see you so animated. I usually see you quietly eating a sandwich and reading. It was a joy (and an inspiration) simply to bask in the glow of your passion for success while absorbing the valuable information contained in your presentation. I anticipate the effect on my business career to be longstanding and substantial. Thank you very much.
Jerome C. Bush, Owner, Logan Farms, San Ramon, CA
Mr. Charles Moyer presented two of the most valuable sessions ever delivered at POLYCON, our annual industry convention and exhibition. These sessions got top ratings from business owners across the U.S. and around the world. They reflected a detailed understanding of business management principles and the specific ways the seminar attendees could improve their operations. The “take away” value of his presentation exceeded all expectations.
Timothy R Rugh, CAE Executive Vice President, ICPA, Nashville, TN
Charles Moyer has been invaluable to our division, as a guest speaker and a technical resource. His fields of expertise are broader than any colleague I have ever had…If I could just clone Chuck, I would then have a limitless number of associates who were highly intelligent, technologically cutting-edge, experienced, creative,…personable, honorable, ethical and totally professional…
Virginia Brunell, Business Division Chair, Diablo Valley College, Pleasant Hill, CA