Stop Paying Your Unprofitable Customers To Keep Coming Back! From 15 to 40 percent of your customers are money losers for you, costing you cash out-of-pocket every time you sell to them. Identifying and eliminating these upside down transaction will significantly increase your company’s net income, oftentimes doubling it. Study after study, including those conducted by prestigious institutions such as the Harvard Business School and top-flight consulting firms, have proven this conclusively....